Media Release (20 May 2014)

The Red Meat Profit Partnership is now fully established as a limited partnership and has appointed a board of directors.

The collaboration between the red meat sector and government draws together nine industry partners, including Beef + Lamb New Zealand.

Red Meat Profit Partnership chairman Malcolm Bailey said the foundations were now in place to deliver the five projects the partnership will focus on over the next seven years.

"The programme is all about taking on board the output of the Red Meat Sector Strategy and putting practical projects in place to deliver on a number of recommendations.

"Its focus is primarily around productivity behind the farmgate. It's not about structural change in the industry – it's about focusing on what is within farmer control, and there is significant financial upside from these projects."

He said the partnership would take smart ideas and turn them into results, making gains quickly to take New Zealand's red meat sector to a new level.

The newly-appointed board of directors for the profit partnership includes two independent directors, Jane Smith and Tom Sturgess. Jane is a farmer from Oamaru. She and husband Blair were named National Supreme winners of the Ballance Farm Environment Awards in 2012. Tom is the proprietor of Lone Star Farms Ltd.

The other board members are:

  • Malcolm Bailey, independent chairman
  • James Parsons, Beef + Lamb New Zealand chairman
  • Scott Champion, Beef + Lamb New Zealand chief executive
  • Graham Cooney, Blue Sky Meats chairman
  • Graham Brown, director of accounting firm Brown Glassford